**tɪtlᴇ 1:** gᴇn z's taᴋᴇ ᴏn thᴇ ᴍᴇan gɪʀls lᴇgacʏ: a cᴏᴍpaʀatɪᴠᴇ analʏsɪs
ᴇcᴏnᴏᴍɪc ɪᴍpact ᴏf “ᴍᴇan gɪʀls” ᴏn gᴇnᴇʀatɪᴏnal awaʀᴇnᴇss thᴇ 2004 fɪlᴍ “ᴍᴇan gɪʀls” has ᴇxpᴇʀɪᴇncᴇd a sɪgnɪfɪcant ʀᴇsuʀgᴇncᴇ ɪn pᴏpulaʀɪtʏ aᴍᴏng gᴇn z, paʀtɪculaʀlʏ ᴠɪa sᴏcɪal ᴍᴇdɪa platfᴏʀᴍs lɪᴋᴇ tɪᴋtᴏᴋ. thɪs phᴇnᴏᴍᴇnᴏn has ʀᴇsultᴇd ɪn ɪncʀᴇasᴇd ʀᴇᴠᴇnuᴇ fᴏʀ thᴇ fɪlᴍ’s studɪᴏ and ᴍᴇʀchandɪsɪng cᴏᴍpanɪᴇs, hɪghlɪghtɪng thᴇ ᴇcᴏnᴏᴍɪc pᴏtᴇntɪal ᴏf nᴏstalgɪa-dʀɪᴠᴇn cᴏntᴇnt. ᴍaʀᴋᴇt ɪᴍplɪcatɪᴏns ᴏf gᴇn z’s “ᴍᴇan gɪʀls” fandᴏᴍ thᴇ wɪdᴇspʀᴇad cᴏnsuᴍptɪᴏn ᴏf “ᴍᴇan gɪʀls” ʙʏ gᴇn z suggᴇsts a shɪft ɪn cultuʀal pʀᴇfᴇʀᴇncᴇs and ᴍᴇdɪa cᴏnsuᴍptɪᴏn haʙɪts....
